Blogs

EVENT HIGHLIGHT

AI Infra Summit 2025

The AI Infra Summit stands as the largest and most recognized global AI conference dedicated to the infrastructure layer of artificial intelligence and machine learning. Originally launched in 2018 as the AI Hardware Summit, the event has since expanded into a comprehensive AI infrastructure gathering. The 2025 edition is expected

Read More »
EVENT HIGHLIGHT

White Label World Expo 2025

The White Label World Expo is a valuable event where you can discover hundreds of unique product ideas to inspire your business venture. It’s a great chance to meet directly with suppliers who can share key details about pricing, profit margins, and order requirements. Taking place on October 15–16, 2025,

Read More »
EVENT HIGHLIGHT

Affiliate World Asia 2025

Affiliate World Asia is scheduled for 3–4 December 2025 in Bangkok and spans two days of immersive learning and networking. It’s your chance to connect with some of the brightest minds in the field, gain high-level insights from on-stage experts, and explore an exhibition hall packed with opportunities to advance

Read More »
EVENT HIGHLIGHT

Affiliate World Europe 2025

Affiliate World Europe is a premier two-day conference for affiliate marketers and ecommerce entrepreneurs, set in Budapest on 4–5 September 2025. The conference draws over 7,000 attendees from more than 110 countries, featuring 35+ speakers, 160+ advertisers, 60+ traffic sources, and 180+ affiliate networks. What You’ll Experience Networking Opportunities: Niche-focused

Read More »
success stories

X and Polymarket Collaborate to Bring Real-Time Market Predictions

X, previously known as Twitter, has appointed Polymarket as its official prediction market partner. Since Polymarket’s 2020 launch, it has enabled users to place cryptocurrency-based wagers on real-world outcomes, and the companies plan to roll out a combined product featuring data-driven insights and tailored recommendations. With this integration, Polymarket’s prediction

Read More »
success stories

How Brands Can Connect With Gen Alpha, the Consumers of Tomorrow

Reaching younger audiences remains a key priority for marketers aiming to stay relevant and tap into new consumer power. Among the upcoming generations, Generation Alpha stands out—they already control about $28 billion in direct spending and influence even more through their families. A recent study by Horizon Media’s Why Group

Read More »
Social Media Up Close

Pinterest Confirms Mistaken Deactivation of Numerous Accounts

Recently, Pinterest faced a wave of user complaints regarding account suspensions, even though many users hadn’t violated any platform policies. The company explained that a “software bug” was responsible for triggering an internal issue, which led to its enforcement systems mistakenly banning or suspending a large number of accounts. In

Read More »
Trends and Transition

WhatsApp Experiments With Sharing Spotify Music in Status Updates

Given how music increases engagement on other platforms, this may be a major enhancement for WhatsApp. WhatsApp has been working on an improved music sharing function in recent months that allows for a more customized song display in status updates. Recent rumors from Android Police and WABetaInfo indicate that the feature is getting close to its formal introduction. According to Android Police: “Sharing to WhatsApp Status Updates will generate a preview of the song/album’s cover art, complete with the song and artist(s)′ names. Similar to sharing on Instagram, users will have four background color customization options — sampled from the cover art’s dominant colors. The

Read More »
Social Media Up Close

YouTube Updates Its Method for Counting Shorts Views

In an attempt to make it more clear how it gauges user involvement on the site,  YouTube is changing the way it counts views on Shorts. But there are also some issues with the updated approach. According to TechCrunch, Shorts views will now include any moment where a creator’s Short begins to play or replay. This implies that a short will be considered viewed whenever it is present and playing on a screen. Although this simplifies the system, it might not fairly represent actual viewer interaction. Previously, YouTube was purposefully ambiguous about how Shorts views  were counted to prevent manipulation. The current system considers a number of variables, including whether a user taps on the video  and how long they watch it. According to YouTube: “What we try and do with a view is have it encode for your intent of watching that thing, so that creators feel like that view has some meaningful threshold that the person decided to watch. There’s

Read More »
Trends and Transition

Meta is Preparing to Release a Dedicated App for Its AI Chatbot

Meta is allegedly creating a standalone application for its AI chatbot, as initially reported by CNBC and corroborated by The Verge. CNBC reports that the app may debut in the second quarter of this year, aligning with other AI-centric applications like as OpenAI’s ChatGPT, Google Gemini, and Microsoft Copilot. Although

Read More »
success stories

Why Your Customers Are Your Strongest Influencers

Influencer marketing is become a popular and profitable tactic. Nonetheless, current patterns indicate that consumers themselves now have the most sway over other purchasers. Influencer marketing first became popular when customers began to doubt traditional advertising because they believed influencers to be more reliable and genuine. Forbes reports that the

Read More »
Trends and Transition

Google Rolls Out Updates to Display Network Campaigns

In order to assist advertisers reach audiences throughout its vast web ecosystem, Google has expanded placement choices in its Google Display Ads (GDA) network with new improvements. First, Google is expanding its ad inventory in a number of platforms and categories, such as social media, gaming, sports, and news. According

Read More »
Social Media Up Close

LinkedIn Launches New Improvements for Video Viewing and Discovery

LinkedIn has implemented new video updates to enhance the visibility of video posts in the feed and improve video discoverability across its search features, as video content continues to expand on the platform, with a reported 36% year-over-year increase in watch time. LinkedIn is initially integrating its full-screen, vertical video

Read More »
Social Media Up Close

Snap Releases Insights on Sports Engagement Within Its App

Snapchat users are very engaged with sports and significant sporting events, which creates great chances for marketing campaigns relating to sports within the platform. This information comes from a new poll that was done by the National Research Group in partnership with Snap. The study collected responses from 8,400 social

Read More »